We've scaled creative testing across a broader creative mix, we're learning faster — and CAC keeps dropping.
AI-managed operations · Human + AI creative

Your next winner isn’t one ad. It’s the right creative mix.

Mokko combines the media you've already produced with fully AI-generated creative to build the right mix of formats, angles, hooks and audiences. It tests and sharpens that mix continuously, using live signal to maximize performance over time.

Travel UGC — golden hour, no ring light
Creator demo — voiceover + captions
Street-style UGC — unscripted laugh
Lifestyle film — zero-proof night out
POV food reel — Capri, bite one
Seasonal UGC — Dry January
Lifestyle static — Vespa + linen
Occasion-led UGC — inclusive celebration
Bathroom UGC — first-try reaction
Wellness UGC — habit-led hook
Editorial hero — studio light
Lifestyle UGC — social butterfly
Stop-motion — clay mood
Sport UGC — post-workout hook
Long-form clip — 2-up studio
Product demo — material surprise
UGC hook — “100% made with AI
Product story — one idea, new hook
Stop-motion — artisan loop
Culture-led reel — Jeeg Robot
Macro beauty — skin, up close
Jewellery showoff — detail in motion
Illustrated short — paper plane
Product showreel — El Capitan
Y2K pastiche — family static
Product reel — Chiodo mix
Animated story — folklore cut
Macro product film — Microdune
Illustrated reel — quiet scene
Persona-led UGC — mum to be
Event coverage — panel & audience
Educational hook — Zeigarnik effect
Action hero — night, in motion
Behind the scenes — the shoot
Illustrated hook — et si c’était…?
Routine UGC — morning hook
Animated spot — toast at night
Scent discovery — perfume hook
Lifestyle reel — 0% alcool, 100% soirée
Poolside fragrance — sensory voiceover
Welcome offer — 10% off
Brand showreel — an olfactive journey
Product introduction — Chambre Secrète
Travel concept — the blue creature
Destination film — Capri, remembered
Chat-style UGC — Capri memory

Creative decisions,
grounded in account truth.

Mokko connects every creative to the persona, spend and conversion signal behind it — then maps account-level similarity to expose saturation, overlap and the next white space to test.

Account overviewPersonasCreative mapTest plan
/ PERFORMANCE INTELLIGENCE

Where spend is creating value.

Last 30 days
Ad spend$182.4K↑ 12.4% vs prior
Conversions6,273↑ 18.7% vs prior
Blended CPA$29.08↓ 5.6% vs prior
Blended ROAS3.91×↑ 0.42 vs prior
Performance by persona

Who is converting — and why

92% mapped
PersonaSpendConv.CPAROASSignal
Performance seekersRoutine-led buyers responding to proof and visible results$64.2K2,804$22.904.84×Scale
Thoughtful giftersOccasion-driven shoppers looking for premium, easy-to-gift sets$46.8K1,623$28.843.96×Iterate
Ingredient puristsResearch-led customers seeking formula transparency$39.7K1,140$34.823.31×New hook
Social discoverersTrend-led buyers entering through creator recommendations$31.7K706$44.902.37×Fatigue
Account similarity

Creative overlap matrix

34% diverse

UGC proof and founder stories share 84% of their visual language. Product-led demos are the clearest whitespace.

Mokko recommendation · next sprint

Shift 12% of spend from fatigued social hooks into product-led demos for Performance seekers. Expected CPA range: $20–$24.

Ready to test

We connect to your
brand and ad accounts.

Connect your ad accounts in two clicks. Share your brand guidelines, personas, and the creatives you already have live. No new dashboards to learn.

/ CONNECTING · BRAND & AD ACCOUNTSread-only
Target_Personas.md
· 3 segments · mapped
Plan_Research.md
· scope, goals, constraints
Market_Research.md
· demand · 12 sources
Competitor_Bench.md
· creative + positioning
Acct_Performance.xlsx
· 90d · both platforms
Mokko engine · ready
/ TEST COVERAGE · VS. PRODUCTION COSTaccount: live
Mix coverageProduction cost
Q1Q2Q3Q4
8.4×
test coverage
at the same cost
Coverage up.
Cost flat.

Not AI by default.
Right for the job.

AI manages the operation — research, briefs, versioning and the learning loop. The output stays format-native: human creators, live shoots, editing, design or AI generation, chosen around what will make the idea work.

Human-shot content when trust and lived experience matter
AI-native production when speed or visual range creates an edge
No generic AI slop — every asset is edited for the feed

Every test sharpens the mix.
Every sprint compounds return.

Your strategist and the engine read each result in context: what to keep, what to vary and what the portfolio is still missing. The next sprint starts smarter, improving the odds of finding scalable winners and driving CAC down.

Diversify deliberately instead of testing disconnected ideas
Double down on the combinations that create incremental return
Feed every result back into the engine so the whole mix gets sharper
/ WINNER RATE · % OF CREATIVES THAT SCALEdelta +18pts
32%of creatives scale
S1 · 6%S2 · 11%S3 · 19%S4 · 26%S5 · 32%

The honest questions.

Is every Mokko ad AI-generated?

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No. AI manages the operation, but it does not dictate the output. Depending on the idea and the platform, we use human creators, live shoots, existing brand media, editing, design, AI generation—or a mix. The goal is never to maximize AI output. It is to deliver platform-native creative that performs.

How is Mokko different from other AI creative tools?

+
Most are self-serve — you prompt, they output. Deciding what to test, how to diversify the mix and what to iterate is still on you. Mokko combines an internal engine with a senior strategist to build a portfolio of formats, angles, hooks and audiences, then improves that mix from live account performance sprint after sprint.

Do I really talk to a human strategist?

+
Yes. You're paired with a senior strategist who has deep DTC experience and has managed millions in monthly ad spend. On review calls you analyze account performance together and set the direction for the next sprint. The engine expands and iterates the creative mix; the strategist makes sure every test has a reason.

How fast do I get the first creatives?

+
Two weeks from kickoff to the first test portfolio. Week one we connect, ingest and analyze your account. Week two your strategist briefs the engine and a diversified mix lands in your account — ready to test. From there, live signal shapes every iteration.

Who owns the creatives?

+
You. Full IP on every asset Mokko delivers. And your performance data stays isolated — never pooled with other brands, never used to train public models.

Ready to build your
highest-return creative mix?

Send us your ad account. A senior strategist maps the gaps in your current mix, our engine builds the first test portfolio, and every live result informs what comes next.